Game Design - Craftland/Sandbox

Craftland is Free Fire's custom mode ecosystem, delivering curated PUGC (Professionally-Curated User-Generated Content) maps within a sandbox environment.

 

As a Game Design, you will own the direction, design, and production of Craftland maps for Indonesia. This is a hybrid PM + game design role: you will conceive map concepts, lead game design decisions, manage a small in-house developer team (1 backend + 1 asset/visual), and ensure every shipped map is engineered to drive Craftland's core metrics: day-2 Retention (R2), playtime, and participation rate.

 

This role requires strong project management, genuine game design curiosity, deep understanding of Free Fire mechanics, and the ability to grow developer talent in a fast-paced sandbox environment.