Brand Manager, EVE Vanguard

Your tasks

• Help shape and champion the EVE Vanguard brand, working with the Brand Director to turn the game vision, player insights and market understanding into clear positioning, messaging and player-facing experiences. 
• Build strong relationships across Development, Publishing, Marketing, Community, PR, Data & Analytics and other teams, helping align activity around a consistent brand direction. 
• Use player research, community feedback, behavioral data, market trends and competitive insights to inform brand strategy, marketing activity and product and creative decisions. 
• Work closely with Community and Content teams to understand and grow the EVE Vanguard community, turning player conversations and feedback into actionable insights, engaging content and opportunities to build long-term fans and advocates. 
• Help identify and improve key player journeys and touchpoints, using audience understanding and data to strengthen engagement and the overall brand experience. 
• Plan and coordinate go-to-market activity for launches, patches, updates and other key beats, collaborating with Marketing and Publishing teams to take campaigns and content from idea through to delivery. 
• Co-manage day-to-day brand activity, keeping plans, priorities and deliverables moving across teams and working closely with producers and stakeholders through to execution. 
• Work with Growth to continually improve EVE Vanguard’s presence across Steam, storefronts, website, game launcher and other owned channels. 
• Champion the EVE Vanguard brand internally, keeping teams connected to the player, the community and the overall brand promise. 
• Support the planning and hands-on delivery of Fanfest and other key industry and community events, including presentations, trailers, video content and supporting materials.