Business Data Analyst

Description

Moon Active is one of the world's fastest-growing mobile game companies, providing entertainment to millions of active users across the universe. The company is headquartered in the heart of Tel Aviv.

We're looking for a sharp and passionate Business Data Analyst to join our top-notch business analytics team. Using your technical and analytical skills, you'll be responsible for telling the story behind the numbers and to understand how people interact with our products.

Responsibilities

• Be on the cutting edge of analysis, leveraging our data sources to propose new ideas that you’ll then see implemented.
• Analyze large, complex data sets representing users’ behavior, see beyond numbers and help to inform, influence, support and execute our business decisions.
• Work closely with Product, Monetization and management, be proactive and provide actionable recommendations and conclusions from game data to shape features, game economies and future product roadmaps and business strategies.
• Plan and analyze effective A/B tests in order to improve business KPIs.
• Initiate, develop, and integrate advanced AI tools (leveraging Claude, Gemini, and Cursor) to automate ongoing data workflows. Drive the optimization of data definition, testing, and analysis processes to drastically accelerate time-to-insight.
• Balance and monitor flows from all the features in the game.
• Measure and improve performance of promotions and live-ops for each segment.
• Build reports and dashboards to monitor product performance, key business metrics and player’s experience.

Requirements

• 2+ years of analytical work experience, preferably for a web or mobile company, online gaming industry.
• BSc/BA in highly quantitative field such as mathematics / Industrial Engineering / Economics / Statistics or equivalent academic knowledge.
• Outstanding analytical & technical skills.
• Strong SQL with experience in querying large, complex data sets.
• Self-motivated and independent.
• Ability to turn complex concepts into actionable recommendations.
• Hands-on experience and advanced capabilities in utilizing Large Language Models (LLMs) for code and query generation, alongside mastery of prompt engineering and a deep understanding of how to embed AI tools to eliminate analytical bottlenecks (Experience developing internal AI tools is a significant advantage).

Advantage:

• Previous analytical experience in the gaming industry.
• Python, R or any other scripting language.

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