[UPLIVE Company] Creative Strategist Planner (App)

WHAT YOU WILL DO

Learn, Research & Planning

Play-test assigned games to understand USP, audience, and creative opportunities.

Research trends, competitors, and emerging AI-driven creative patterns.

Drive Agile cycle planning with clear hypotheses, success criteria, and weekly retros to improve speed and outcomes.

Creative Production Support

Manage creative tasks end-to-end using Agile project management to ensure clarity, prioritization, and fast iteration.

Write actionable briefs, coordinate resources, and provide hands-on design support when needed.

Use AI tools to explore variations, accelerate production, and enhance visual quality.

Analysis & Insights

Review creative performance metrics and turn insights into actionable improvements.

Use AI-assisted analysis to detect patterns and identify new creative opportunities.

Maintain clear documentation of learnings, best practices, and references.

Collaboration & Communication

Work closely with UA to understand goals and creative needs.

Communicate progress, risks, and priorities clearly to stakeholders.

Align expectations with the Creative Lead and cross-functional partners.

Share AI workflows or useful findings with the team to raise overall capability.

QUALIFICATION

• 2+ years of creative production, product design (PO, UI/UX) experience for mobile apps, performance marketing/digital marketing or advertising industry.
• Strong research and analysis ability: able to study trends, competitors, play-test games, and extract actionable creative insights.
• Project management skills: able to plan cycles, organize tasks, manage timelines, and coordinate designers/motion/playable resources.
• AI learning mindset: familiar with or eager to adopt AI tools for ideation, variation, analysis, and workflow acceleration.
• Strong visual understanding (composition, layout, pacing) and ability to give structured, actionable feedback.
• Proven experience in reviewing creative performance metrics (CTR, CVR, IPM, CPI) and turning data into improvements.
• Skilled in writing clear briefs, document learnings, and communicating effectively with cross-functional teams.
• Proficient in core creative tools (Figma, Photoshop, After Effects, or similar) at a functional level.

WHAT WE OFFER

Competitive salary, 100% salary during probation

Performance bonus with 30% of company profit shared with no cap

Full SHUI as Vietnamese Law + Premium Private Medical Insurance and annual health check

Minimum 12 days paid annual leave + 10 days paid sick leave.

12 days working from home per year

Annual flexi-budget (9.400.000 VNĐ/year) for personal development

Free daily lunch with 10+ menu options.

Free daily F&B: Snacks, juice, beverage, tea-time

Monthly/Bi-monthly team activity allowance

Company learning trip will be top of countries that we gain most profit. 1st is Korea, next destination is Japan

Sponsored sports activities: badminton, soccer, ...

Sponsored overseas conferences and industry events for all levels.

Modern equipments/AI tool provided.